Sometimes you can distill marketing basics to some simple points.
In a recent eletter, Mark Mitchell outlined four fundamentals for social media success. When you look at these rules, I think you’ll discover they apply to virtually all forms of marketing and business development.
The Four Keys to Social Media Success:
- Know your audience
- Be active on a regular basis
- Be yourself
- Be helpful before you sell
If you think about each of these elements — and apply them as a check-list for your fundamental marketing strategies, I think you’ll appreciate their universal value.