The best online sales test

Several years ago, we sought to take some out of the risk in hiring sales representatives.  Some people are good at the interview process — especially when the opportunity provides a salary and is not pure commission  Others (desperate) will take anything they can get, but do you want losers like that in your organization. [...]

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Referrals and Finders Fees

Bobby Darnell of Construction Marketing Consultants in Atlanta GA graciously sent me his referral/finders fee policy and gave me permission to republish it.  Today, as I prepared our (current) main blog at http://www.constructionmarketingideas.blogspot.com, I reviewed the chapter of my upcoming book on Marketing for today’s Twitter posting, and rediscovered Darnell’s useful materials, which are now [...]

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The book, the blog and Twitter

For the time being, the main Construction Marketing Ideas blog will reside on the Blogger site.  The reason is that while I enjoy writing, it can be a challenge to maintain daily updates of fresh content on one site, let alone two. However, if you are following the other blog, you’ll also notice that I’ve [...]

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